New Rochelle’s ambitious downtown development plan will bring thousands of new residents to our city, all of whom are potential customers for current businesses and magnets for future businesses. In fact, improving the local business climate is one the chief goals of our downtown plan, and it’s the idea behind the City’s new Discount Card, which all new downtown residents will receive as they move in. The Card offers an immediate introduction to the outstanding businesses and restaurants in our community. It’s a great way to capture the buying power of new population to support local entrepreneurs, enhance our tax base, and ensure all of us benefit from downtown growth. There’s more in this press release.

A hat tip to long-time New Rochelle resident Dr. Jason Silverman for suggesting this concept and to the City’s Business Ambassador, Lisa Davis, for rolling out the program.